DO SHOCK BOOZE is the DJ and live project of Yoichi Hayashi, standing at the intersection of his roots in the deep greens of Aso, Kumamoto, and the urban underground of Tokyo. True to the project's name—derived from doshokubutsu, the Japanese word for flora and fauna—his music carries a powerful, living energy. He began producing tracks in the late 1990s alongside playing in bands, releasing music through both domestic and international labels. Seamlessly blending techno, tribal, bass music, and experimental sounds, his unpredictable style is always guided by his own distinct aesthetic. Through his label TOTEM TRAXX and event series MEiYOU, he curates immersive spaces that sharpen the senses of listening and dancing to their absolute limits. From outdoor festivals to indoor clubs, he creates a celebratory psychedelia where diverse individuals come together and merge. His sound quietly awakens the "inner wild" that is so easily lost in the modern world.
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