Generic brands of consumer products are distinguished by the absence of a brand name, instead identified solely by product characteristics and identified by plain, usually black-and-white packaging. Generally they imitate more expensive branded products, competing on price. They are similar to "store brand" or "private label" products sold under a brand particular to the merchant, but typically priced lower and perceived as lower quality. The term off brand is sometimes used. In the United Kingdom, these products are often referred to as "own brand" items.
FAQ
- Where can I find Off Brand live shows?
- Open Off Brand in the SoundOff app for personalized upcoming show picks based on your own concert history.
- How do SoundOff fans rank Off Brand?
- SoundOff uses head-to-head comparisons instead of star ratings. Fans who logged Off Brand compare sets to build a personal ranking over time.
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